Navigating the End of Third-Party Cookies: Privacy, Advertising, and the Future of eCommerce

Navigating the End of Third-Party Cookies: Privacy, Advertising, and the Future of eCommerce post thumbnail image

Ever found yourself wondering why ads for that smartwatch you peeked at on Amazon are following you all over the internet? That is due to the use of third-party cookies. In today’s episode, we are going to dive into third-party cookies & their imminent departure in 2024.

From why the era of third-party cookies is ending to how their removal can affect advance marketing tactics, we’ll discuss what this means for your business strategy and online habits.

In this episode, you will learn:

  • What third-party cookies are.
  • Why they are being deprecated.
  • What business strategies may be affected by the removal of third-party cookies.
  • Next steps for your business!

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